By Joan Hannant, Founder & CEO of The Soma Institute

• Networking with classmates and instructors helps massage therapy students build early professional connections.
• Shadowing local therapists provides hands-on learning and valuable industry contacts.
• Joining professional organizations offers access to exclusive networking events and job boards.
• Using LinkedIn and other online platforms helps students connect with industry professionals and stay informed on trends.

For massage therapy students, networking is an essential skill that can set the foundation for a successful career. Building connections early on can help students discover job leads, gain industry insights, and find mentors who can guide them as they transition from school to professional practice. Here are some practical networking tips to help massage therapy students build a robust professional community.

Start Early by Networking with Classmates and Instructors

One of the best places to start networking is right in the classroom. Classmates and instructors often become invaluable professional contacts after graduation. Peers can later become colleagues or refer clients, while instructors may serve as mentors or offer job recommendations. Students should make the most of group projects, participate actively in class discussions, and attend any school-sponsored social events to form connections within their program.

Shadow or Offer Support to Local Therapists

Another practical way to network is by reaching out to local therapists for shadowing opportunities. Many professionals are open to students observing their sessions or assisting at events. This experience not only provides hands-on learning but also offers students a chance to see the day-to-day work of seasoned therapists. These therapists can become valuable connections, offering advice or recommending job openings in the future.

Attend Industry Events and Workshops

Participating in massage therapy workshops, conferences, or trade shows is a great way for students to connect with industry professionals. Local and national events gather experts, potential employers, and other students from all over, providing invaluable opportunities to make connections and learn about current trends. Students should attend any workshops or hands-on training sessions available, as these often lead to informal networking moments with both speakers and other attendees.

Join Professional Organizations

Joining a professional organization like the American Massage Therapy Association (AMTA) is an excellent way for students to gain access to exclusive networking events, job boards, and mentorship opportunities. These organizations often host workshops, webinars, and conferences that are geared toward advancing the careers of their members. In addition, membership directories and online forums allow students to connect with experienced professionals who can offer guidance on building a successful career in massage therapy.

Use Social Media and Online Platforms

Social media can be a powerful networking tool. Platforms like LinkedIn offer professional groups where massage therapy students can connect with experienced practitioners, share content, and stay updated on industry trends. Maintaining a professional online presence, including a clear profile picture and a well-crafted bio, can make a positive impression on potential contacts. Joining online groups dedicated to massage therapy allows students to participate in discussions, ask questions, and connect with people from various specialties.

Creating Connections That Last

The most crucial networking tip for massage therapy students is to start building connections early in their careers. By networking with classmates, shadowing professionals, attending industry events, joining organizations, and engaging on social media, students can lay the foundation for a strong professional community. These connections can support them as they enter the workforce and continue to grow throughout their careers.

Take our quiz to determine if clinical massage therapy is the right career path for you or apply online today.

References

• American Massage Therapy Association. Student Resources: https://www.amtamassage.org/member-benefits/students/